Bent Metal

Visit Bent Metal

Bent Metal is committed to pushing the envelope of performance and design while constantly improving the basics. Bent Metal makes the best possible worry-free connection between the rider and snowboard through patented Flex Control Plates.

“It was a great opportunity to work with Mervin Manufacturing to create a multi-store experience, featuring the Lib-Tech, GNU, and Bent Metal brands. We designed three different stores that fit each individual brand while still flowing together seamlessly. The board finder is one of the most unique parts of the site giving customers a truly personalized experience.”

James Idoni, Chief Operating Officer

Bent Metal was the third site Something Digital launched for Mervin Manufacturing. SD designed and implemented a Magento 2 Commerce cloud ecommerce multi-store with translations to other languages and currencies for Bent Metal’s brand is technical, reliable, and and SD designed the site to match with a darker theme that still ties in with the Bent Metal brand.

The site utilizes Magento’s B2B custom pricing rules to serve the VIP ‘Bro Store’ customers throughout the three sites.