Lead Digital Strategist (NYC or Remote)

ABOUT INTERACTIVE @ SOMETHING DIGITAL

Something Digital, SD, is a dynamic, New York City-based ecommerce agency. SD is a fast-paced environment rooted in growth—the ideal place for individuals to learn and grow. SD’s clients span several industry verticals, including ecommerce, legal, communications, media, education, retail, healthcare, non-profit, transportation, and others.

Being a Lead Digital Strategist at Something Digital means having the best of both worlds—you get to work on complex projects for high-profile clients while, at the same time, reap the benefits of working on a small team. As an SD Lead Digital Strategist, you’d play a critical role in all stages of a project and work across different teams, so you must be a self-motivated and effective problem solver who can prioritize and manage a challenging workload. You would report directly to the Chief Creative Officer and work closely with project managers and developers. A good fit for our team would be someone with a sense of humor, good attitude, ability to roll with the punches, and willingness to go the extra mile.

WE’LL NEED YOU TO

  • Participate in new busines development and sales for potential digital strategy and digital marketing clients, new builds and transition projects by providing audits, forecasting, estimates, and recommendations on tools and commerce strategies.
  • Manage and execute agreements for existing digital marketing clients.
  • Provide oversight and direction of digital marketing specs, workplans, and the QA process for projects.
  • Collaborate with the development team and Strategic Engagement Managers (SEMs) to identify GA site improvements for clients within the Strategic Engagement Group (SEG).
  • Aid in the creation of Digital Strategy go-to-market offerings, collateral and pitch decks.
  • Perform Google Analytics (GA) and Search Engine Optimization (SEO) audits for new and prospective clients.
  • Complete assigned SEG digital strategy specific tasks.
  • Aid in the development and growth of the digital strategy department and help to establish a proper growth trajectory and business plan.
  • Persuade clients (current and prospective) to engage with SD on Conversion Rate Optimization (CRO) initiatives.
  • Research, formulate, implement, and analyze all client CRO tests.
  • Act as a Functional Lead for a team of digital strategists (e.g., bi-weekly one-on-ones, year-end evaluations, managing performance KPIs, training plans, dispatch and work completion, deliverable review, and client escalations).
  • Improve overarching digital strategy and digital marketing processes.

YOU MUST HAVE:

  • Preferred field of study: Digital Marketing, Business, Marketing, Communications, Data Science
  • Strong project and time management skills
  • Experience with ecommerce metrics, marketing, and data driven growth strategies
  • Experience running Conversion Rate Optimization services
  • Experience with social media marketing, email marketing, affiliate marketing, SEO, and paid search
  • Experience with analytics tools (e.g., Google Analytics, Adobe Analytics, and Google Data Studio)
  • Experience with email platforms (e.g., Mailchimp, Bronto, Klaviyo, Dotdigital, and Hubspot)
  • Management and/or mentorship experience
  • Attention to detail and accuracy
  • Ability to work both independently and collaboratively within a team
  • Excellent communication skills—written and verbal
  • Experience with data analysis and report creation
  • Account/client management experience
  • Working knowledge of JavaScript/HTML5/CSS/SQL
  • Experience configuring and testing tags using Google Tag Manager
  • Experience with Magento and Shopify

IT’D BE GREAT IF YOU HAD 

  • Experience spearheading process changes within an agency
  • Google Analytics IQ
  • Agency experience
  • Magento Solution Specialist certification
  • Experience with CRO platforms like AB Tasty, Nosto, and Google Optimize

Senior Interactive Designer (NYC or remote)

about interactive @ Something Digital

Something Digital, SD, is a dynamic, New York City-based interactive agency. SD is a fast-paced environment rooted in growth—the ideal place for individuals to learn and grow. SD’s clients span several industry verticals, including ecommerce, legal, communications, media, education, retail, healthcare, non-profit, transportation, and others.  

Being a Sr. Interactive Designer at Something Digital means having the best of both worlds—you get to work on complex projects for high-profile clients while, at the same time, reap the benefits of working on with small team. As a SD senior designer you’d play a critical role in all stages of a project, so you must be a self-motivated and effective problem solver who can prioritize and manage a challenging workload. You would report directly to a Design Lead and work closely with project managers and developers. A good fit for our team would be someone with a sense of humor, good attitude, ability to roll with the punches, and willingness to go the extra mile.  

we’ll need you to

  • Work with the client and internal team to take a project from concept to completion  
  • Organize complex information in a simple, user-friendly, and elegant way  
  • Collaborate with project teams to develop the information architecture and sitemap  
  • Develop wireframes and prototypes to effectively communicate the user experience and functionality  
  • Design visual user interfaces that are in compliance with existing design style guides/rules and best practices 
  • Work with the development team to communicate functionality and execute the design  
  • Perform quality assurance testing to identify design flaws across multiple browsers and devices and work with the development team to resolve them 
  • Work with the project team to produce the following deliverables: brief, style tile, site map, wireframes, functional specs, high fidelity compositions, and UI pattern library. 
  • Mentor and provide feedback to Junior designers. 
  • Contribute to thought leadership in the form of blog posts, webinars, and/or speaking at conferences. 
  • Contribute to internal process improvements.  

you must have:

  • BA/BS/BFA or above in Interaction Design, Human-Computer Interface Design, Graphic Design, or other design field or equivalent work experience.  
  • 5+ years of experience designing for web interfaces/interactions  
  • 2+ years of experience designing for ecommerce 
  • Expert knowledge of XD, the CC suite, and Sketch 
  • A portfolio that showcases your work  
  • Excellent interpersonal skills and the ability to build good working relationships  
  • Working knowledge of HTML, CSS, Javascript/jQuery  
  • Great presentation and communication skills  
  • Ability to meet milestones and deadlines on time  
  • Superb attention to detail 
  • Agency experience  
  • Experience communicating with clients. 

it’d be great if you had experience with

  • Love of typography 
  • Branding background  
  • Experience designing mobile apps 
  • Experience designing for platforms such as Magento and/or Shopify 

Katy Martin

Katy is a beer loving, plant killing Wisconsin native. When not working, you can probably find her wandering around Manhattan looking confusedly at Google Maps and/or avoiding Jazz music at all costs.

Amena Tyebji

Amena was born and raised in Houston, Texas. She moved to NYC to follow her passion for art and design. Outside of work, she’s usually exploring new bakeries around the city, visiting museums or walking across the Brooklyn Bridge.

Tori Oates

Tori loves to play tennis and hit the gym.  If she is not doing this, she is most likely balling her eyes out watching This Is Us while eating ice cream.

Mickey Winter

As Chief Creative Officer, Mickey heads SD’s creative team of interactive designers and digital strategists. Outside the office you can find her checking out new restaurants, painting or hiking with her dog Leia.

Technical SEO Specialist (NYC or Remote)

Location: Midtown Manhattan, NY or Remote
Benefits: Healthcare, 401k, TransitChek
Salary: Base, commensurate w/ experience
Extras: Training & career development, open team-oriented space, team building activities and events, fully stocked kitchen, Bryant Park views

about the role

Being a Technical SEO Specialist at Something Digital means having the best of both worlds—you get to work on complex projects for high-profile clients while, at the same time, reap the benefits of working on a small team. As an SD SEO Specialist you’d play a critical role in all stages of a project, so you must be a self-motivated and effective problem solver who can prioritize and manage a challenging workload. You would report directly to the Lead Digital Strategist and work closely with project managers and developers. A good fit for our team would be someone with a sense of humor, good attitude, ability to roll with the punches, and willingness to go the extra mile.

we’ll need you to

  • Conduct SEO audits, analysis, and implementation of technical recommendations to help improve overall site performance, uncover and remediate web crawling issues, analyze JavaScript rendering, etc.
  • Provide strong knowledge of schema.org and JSON-LD
  • Understand how to reduce crawl budget, remediate site performance issues, and implement 301 redirects
  • Research and recommend tools for SEO process improvement
  • Optimize robots.txt files, implement canonical tags, and identify/fix redirect loops
  • Collaborate with Digital Strategy and Strategic Engagement Managers to complete work for existing clients
  • Ensure that various clients on Shopify and Magento comply with SEO best practices
  • Communicate with clients and team members via email, Teams, video, and phone
  • Develop reports to track progress and value
  • Present findings to clients and internal team members in a clear, succinct way
  • Improve current project process by better integrating functional SEO tasks
  • Keep up on latest algorithm updates and SEO trends
  • Work on technical SEO initiatives using tools like Screaming Frog and Ahrefs

 you must have

  • 3+ years of experience
  • Preferred field of study: Digital Marketing, Business, Marketing, Communications, Computer Science, General Assembly Techincal SEO Certification, Data Science
  • Strong project management skills
  • Proficiency with Ahrefs or equivalent (e.g., MOZ, SEMrush, Screaming Frog, DeepCrawl)
  • Experience with analytics tools like Google Analytics, Adobe Analytics, Google Data Studio, Google Search Console, or BrightEdge
  • Attention to detail and accuracy
  • Ability to work both independently and collaboratively within a team
  • Excellent communication skills—written and verbal
  • Experience with keyword research and competitive analysis
  • Proficiency with JavaScript/HTML5/CSS/SQL
  • Advanced knowledge of schema.org and JSON-LD

 it’d be great if you had

  • Experience spearheading SEO initiatives during a site upgrade or migration
  • Google Analytics IQ
  • Experience with Adobe Analytics
  • Magento and Shopify experience
  • Agency experience

apply if you

  • Enjoy a challenge and are looking to grow
  • Want to work on diverse projects and platforms
  • Are excited to work on high profile brands with complex requirements
  • Are you looking for a company that places value on training and skills development

to apply

Ecommerce Interactive Designer (NYC or Remote)

Location: Midtown Manhattan, NY or Remote
Benefits: Healthcare, 401k, TransitChek
Salary: Base, commensurate w/ experience
Extras: Training & career development, open team-oriented space, team building activities and events, fully stocked kitchen, Bryant Park views

we’ll need you to

  • Work with high-end fashion/luxury brands and SD team members to take a project from concept to completion
  • Organize complex information in a simple, user-friendly, and elegant way

  • Provide strategy and direction for ecommerce best practices and conversion optimization
  • Develop information architecture, wireframes and prototypes to effectively communicate the user experience and functionality
  • Design visual user interfaces that are in compliance with existing design style guides/rules and accessibility best practices
  • Work with the development team to communicate functionality and execute the design
  • Perform quality assurance testing to identify design flaws across multiple browsers and devices and work with the development team to resolve them
  • Work with the project team to produce the following deliverables: creative brief, style tile, site map, wireframes, functional specs, high fidelity compositions, and UI web pattern library

 you must have

  • BA/BS/BFA or above in Interaction Design, Human-Computer Interface Design, Graphic Design, or other design field or equivalent work experience
  • 6+ years designing ecommerce web experiences
  • Experience working with fashion and luxury brands
  • Experience with Magento and/or Shopify
  • Expert knowledge of Sketch, Photoshop and the CC suite
  • A kick-a** portfolio that showcases your work
  • Excellent interpersonal skills and the ability to build good working relationships
  • Great presentation and communication skills
  • Ability to meet milestones and deadlines
  • Superb attention to detail
  • Working knowledge of HTML, CSS, Javascript/jQuery

apply if you

  • Enjoy a challenge and are looking to grow your skills
  • Want to work on a diverse set of projects, platforms, and brands
  • Are excited to work on high traffic, high profile websites with complex requirements
  • Are looking for a company that places value on training and skills development

 it’d be great if you had

  • Love of typography
  • Branding background

to apply