Grow your Health & Beauty Brand
How we look and feel are top priorities for everyone regardless of age. As consumers, it seems, we are not afraid to open up our wallets if it means a boost to our confidence or energy levels. The proof is in the numbers: Cosmetic sales in the U.S. alone brought in $93.5 billion in 2019, and over the counter wellness sales reached $35.2 billion in 2018. The special nature of the health, wellness and beauty sectors presents online retailers with terrific opportunities to become must-have brands for consumers. But, sales and growth aren’t guaranteed.
This new eBook details how retailers can chart a path to maturity and create a roadmap for growth for your health and beauty brand.